The Local NEWS Network is Visually Telling the Stories of Local Communities

the local news network is visually telling the stories of local communities

Sumary of The Local NEWS Network is Visually Telling the Stories of Local Communities:

  • Laurie Sigillito, CEO of Local NEWS Network, was interviewed on the Mission Matters Business Podcast by Adam Torres..
  • Beverly Hills, California, June 11, 2021 (GLOBE NEWSWIRE) — Laurie and Local NEWS Network are giving a voice to small-town America, telling the important and untold stories of local communities..
  • She opened a franchised sign and graphics business and quickly learned that it was difficult and expensive to reach a local buying audience through traditional advertising mechanisms, and hard to create news and publicize it in small towns..
  • The lack of local news and advertising options made her realize that she wanted to bring back free local news, funded through advertising, and modernized with video format..
  • “To get a video created for an ad was expensive in those days, and I realized that local businesses needed a resource to do it..
  • The video production company had access to the local TV station via a leased line, and I realized that we could start producing local news….

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